Government Contract | Florida
Talk Test Treat Advertise

Bid Information

Bid Alert No: 00002389832

Bid Title: Talk Test Treat Advertise

Agency Bid No. Title: DOH19-045

Received Date: 10/30/2020

Close Date: 11/23/2020

Purchase Type: Term:

Delivery Point: Not Stated, Florida

Delivery Date: Not Stated

Special Notices: Questions Due By 11/04/2020 02:30 PM


Specifications include, but are not limited to: provision of radio advertisements,social media campaign banners, LED digital advertisements, and over thetop media; 1. Scope of Work: Provider will draft and air radio advertisements, create and postsocial media campaign banners, create and display LED digital advertisements,and provide OTT Media.a. Task List: Provider will perform the following tasks:1) Draft, air, and monitor radio advertisements as follows:a) Use the Departments Area 7 Program Office PublicService Announcement information provided by theDepartment to draft a radio advertisement targeting thePriority Population in English and Spanish each month.Submit the radio advertisement 10 days prior to airing the advertisement to the Contract Manager for review andapproval.b) Air the approved radio advertisement 50 times a monthtargeting the Priority Population in the service area.Ensure the advertisements are aired for 15 to 30 secondsbetween 6:00 a.m. to 10:00 a.m. Eastern Standard Timeand 3:00 p.m. to 6:00 p.m. Eastern Standard Time.c) Monitor the number of people reached by the radioadvertisements each month by the time aired anddocument the number of people reached in the MonthlyProgress Report.d) Document the date, time, location, and length of the radioadvertisement aired in the corresponding Monthly ProgressReport.

Bid Related Documents

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Product Codes: 91574, 91501

Agency Information

Issuing Agency: State of Florida - Department of Health (DOH)

State: Florida

Agency Type: State and Local

Contact: Bill Zimmerman 4052 Bald Cypress Way, Bin B07, Tallahassee, Florida, 32399-1749

Phone: 850-245-4199




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