Government Contract | Arkansas
Student RecruitingMedia Program

Bid Information


Bid Alert No: 00002391062

Bid Title: Student RecruitingMedia Program

Agency Bid No. Title: RFP 21-10

Received Date: 11/02/2020

Close Date: 11/17/2020

Purchase Type: Not Stated

Delivery Point: Arkansas State University, Jonesboro, Arkansas

Delivery Date: Not Stated

Special Notices: Questions Due By 11/05/2020, Bidder Preregistration

Specifications

Specifications include, but are not limited to: Placement of content and messaging across thefollowing platforms to promote recruitment of on-campus students to A-State through the use oftargeted placements through specific paid search, with preference for placement done by GoogleAgency Partner; social media platforms, specifically via Facebook, Instagram, and YouTube,with preference for placement by Facebook Marketing Partner and Google Agency Partner;retargeting via email, digital display, and social; audience extension; responsive to requestspostal mail collateral; video advertisement placement via OTT and social media, with preferencefor a provider with internal inventory; and discovery of additional prospects through exact matchaudience mirroring

Bid Related Documents

Download Document

Product Codes: 96130, 91501

Agency Information


Issuing Agency: Arkansas State University

State: Arkansas

Agency Type: State and Local

Contact: Lisa Glasco, Procurement Services Planning, Design & Construction, 2713 Pawnee Street, Jonesboro, Arkansas, 72467

Phone: 870-972-3449

Email: lglasco@astate.edu

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