Government Contract | Washington
Social Marketing Campaign for Sexual Violence Prevention

Bid Information

Bid Alert No: 00002350478

Bid Title: Social Marketing Campaign for Sexual Violence Prevention

Agency Bid No. Title: DOH-RFP25601-0

Received Date: 09/25/2020

Close Date: 10/20/2020

Purchase Type: Term: 11/11/2020 - 09/30/2021 - Option to Renew

Delivery Point: WASHINGTON

Delivery Date: Not Stated

Special Notices: Questions Due By 09/29/2020 03:00 PM, Bidder Preregistration


Specifications include, but are not limited to: 1. Scale implementation of an existing campaign: Consultant will review existing campaign materials, develop an annual plan to scale the campaign, lead all aspects of the implementation plan to scale the campaign and develop a final report detailing the process.2. Adapt campaign messaging and assets for diverse audiences: Consultant will do secondary research to inform identification of sub segments of middle school aged youth, and seek input from DOH identified stakeholders, make recommendations to the DOH and their advisory group, engage members of the selected sub population(s) in adapting campaign messages and assets, and finalize all campaign materials. Adaptations must take into account cultural competency and relevancy, and must be linguistically appropriate. Consultant will develop a final report detailing the process.3. Campaign Readiness: Consultant, in conjunction with the DOH programs contract manager, will periodically revise and/or update campaign messaging and materials, as needed, based on information gained through auditing campaign messaging and assets. Consultant will ensure that the campaign maintains relevancy to the prioritized population(s) (middle school aged youth) and will incorporate youth perspectives into revision processes. .4. Communication: Contractor will proactively participate in routine collaborative engagements with DOH throughout the contract period. Prior to making changes, and in partnership with DOH, contractor will provide occasional updates to and solicit feedback from DOH identified stakeholders.

Product Codes: 91522, 95222, 91876

Agency Information

Issuing Agency: State of Washington Department of Health

State: Washington

Agency Type: State and Local

Contact: Frank Webley, Office of Contracts and Procurement

Phone: 360-236-3905




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