Government Contract | Arkansas
Marketing and Public Relations Campaign

Bid Information


Bid Alert No: 00002395214

Bid Title: Marketing and Public Relations Campaign

Agency Bid No. Title: 20-22

Received Date: 11/04/2020

Close Date: 12/01/2020

Purchase Type: Term:

Delivery Point: Henderson State University, Arkadelphia, Arkansas

Delivery Date: Not Stated

Special Notices: Questions Due By 11/20/2020

Specifications

Specifications include, but are not limited to: develop a marketing campaign that identifies efficient and cost-effective activities toinclude: Overall marketing campaign theme and plan for implementation Digital marketing to reach both in-state students and out-of-state targeted areas Digital marketing to emphasize academic programs showing growth or that have potential forgrowth based on university enrollment and state/regional job market data Video production and photography in support of the campaign Print ad templates for college guides Metrics and monitoring of marketing effectiveness, including recommendations for redirection ofresources as needed

Bid Related Documents

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Amendments

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Product Codes: 91503, 91876

Agency Information


Issuing Agency: Henderson State University

State: Arkansas

Agency Type: State and Local

Contact: Tim Jones, Purchasing 1100 Henderson Street, Womack Hall, Room 314, Arkadelphia, Arkansas, 71999

Phone: 870-230-5117

Fax: 870-230-5486

Email: jonest@hsu.edu

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