Government Contract | Maine
Financial Aid Leveraging & Enrollment Projections Professional Services

Specifications include, but are not limited to: Partnering with an external professional will provide the research/understanding of the continuous changes in thenational student recruitment environment, and how to leverage the financial aid process as a marketing tool whichwill result in the efficient use of institutional dollars. It is imperative that UMaine address the deliverables outlined below. DELIVERABLE 1 Initial Discovery and Draft Approach Discussion with key Subject Matter Experts to gain through understanding of Scope of Services. Review of existing materials supporting Scope of Services. Draft and Deliver the Draft Approach document.DELIVERABLE 2 Initial Draft Future State Conduct needed research and analysis including:o UMaine (CFO & VPEM as partners) needs an ongoing ability to accurately forecast net revenueand enrollment under a specific financial aid budget.o Awareness of the possible financial implications when changing University policy after simulationshave been put in place.o Analyze student populations that fit with the schools mission and develop multiple enrollment andfinancial scenarios, describing the outcomes and tradeoffs of each.o Identify the long-term trends and projections for UMaines Primary, Secondary and Tertiary marketsand effectively project and predict the likely enrollment outcomes from these areas.o Optimize our financial aid strategy to achieve a balance of class size, academic quality,demographic representation, and revenue goals to shape future classes.o Be in a position that can predict future enrollment yields through our aid packaging scenarios thatwill inform longer-term strategies.o Through data-driven analytics, measure the likelihood of summer melt at the individual studentlevel, identify students at risk for appropriate advising, and target resources to retentioninterventions. Yield modeling that incorporates both the institution's own student data (financial, geodemographic, academic,behavioral) but also third-party data on student segmentation, consumer behavior, and price sensitivity. An interactive analytics dashboard environment to assess the developing applicant and admit pool as well asprogress toward key enrollment goals with comparisons to prior cycles (both EOY and YTD). Draft and Deliver the Draft Future State