Government Contract | New Jersey
On-Line MBA Program

Bid Information

Bid Alert No: 00000409599

Bid Title: On-Line MBA Program

Agency Bid No. Title: 1216

Received Date: 11/05/2015

Close Date: 12/07/2015

Purchase Type: Term:

Delivery Point: Montclair State University, Montclair, New Jersey

Delivery Date: Not Stated

Special Notices: Questions Due By 11/12/2015 02:00 PM, Bidder Preregistration, Bidder Prequalification, Bid Bond Required: 10%, Performance Bond Required: 100%, Payment Bond Required: 100%


Specifications include, but are not limited to: Vendors must: Perform market research including an analysis of on-line competitors pricing, application & program requirements, program elements and marketing efforts. Design, develop and implement a marketing campaign, creating both key themes and messages, informational and promotional text for use on an MBA website, and corresponding electronic and print marketing and advertising materials and placement, and/or other recruitment strategies and tactics. Integrate the message and creative development with the Universitys overall marketing strategy for online and graduate programs and utilize the latest marketing strategies. All material must be approved by the University. Content must align with the schools and universitys website and graphic design platforms, their visual standards and writing style guidelines

Bid Related Documents

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Product Codes: 91522, 91876, 96153

Agency Information

Issuing Agency: Montclair State University

State: New Jersey

Agency Type: State and Local

Contact: Elizabeth Blades, Procurement Services Office of Procurement Services, 855 Valley Road, Suite 112, Clifton, New Jersey, 07013

Phone: 973-655-4402

Fax: 973-655-5468




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