Government Contract | New Jersey
GOLF MARKETING CONSULTANT SERVICE

Bid Information


Bid Alert No: 00000427830

Bid Title: GOLF MARKETING CONSULTANT SERVICE

Agency Bid No. Title: Not Stated

Received Date: 12/01/2015

Close Date: 12/09/2015

Purchase Type: 1 year term

Delivery Point:

Delivery Date: Not Stated

Special Notices: Bidder Preregistration

Specifications

Specifications include, but are not limited to:The consultantwill:plan and execute 2016 media day event upon completion of golf course renovation and new clubhouse; develop press kit for media day event, in conjunction with East Orange Public Information Officer; provide marketing communications plan recommendations to ensure cost effectiveness and targeting of all print and other advertising/marketing buys for 2016; provide strategic direction, as well as copy and creative supervision, on email marketing messages, as well as tactics to grow email data base; ensure web site content and creative is consistent with clubs brand image and identity; work to obtain favorable reader reviews on Golf Now and other applicable golfing websites that feature user reviews; and use in depth and expert experience in golf marketing to strategically place East Orange as competitor in Essex county golfer marketplace. The consultant will also: leverage long-standing relationships with the sports and golf media to obtain favorable media coverage that will highlight the positive attributes of East Orange Golf Course; draft and distribute to media applicable press releases, media advisories, photos, pitch letters etc.; provide input as requested on operational issues (customer service; golf course conditions, food and beverage, etc. to ensure that they are consistent with and supportive of clubs branding efforts; consult on photographic needs and provide creative supervision for photo shoots as needed, including one for Fall/Winter 2015

Bid Related Documents

Download Document

Product Codes: 91876, 91501

Agency Information


Issuing Agency: City of East Orange

State: New Jersey

Agency Type: State and Local

Contact: East Orange Water Commission, 99 South Grove Street, East Orange, New Jersey, 07018

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