Government Contract | Georgia
Economic Development Toolkit

Bid Information


Bid Alert No: 00000818301

Bid Title: Economic Development Toolkit

Agency Bid No. Title: Not Stated

Received Date: 01/16/2017

Close Date: Not Stated

Purchase Type: Advance Notification

Delivery Date: Not Stated

Specifications

Priority 1: Funding in this capital account will be used for projects with the city related to business assistance for existing and future businesses, initiatives and programs that support development and re-development throughout the city and corridors of influence such as downtown Alpharetta, and business retention and expansion programs. Additionally, this funding is crucial in covering expenses that are incurred each year relating to support for the Alpharetta Technology Commission (ATC) and innovation Center including funding for a feasibility study aimed at facilitating finanicial self-sustainability for operations. An additional imitative include funding for the Alphareeta 360 video marketing series. The city embarked on the Alpharetta 360 video marketing program in FY 2016 to promote Alpharetta. The videos created as part of this initiative were lifestyle videos to showcase the amenities, events and characters of the city and business showcase videos to give testimonial from Alpharetta CEO's of why to located and start your business in Alpharetta. As part of this pilot Video Marketing Program, the city has contracted for the filming of 13 videos (as of February 2016) for release every 2 weeks of the remaining fiscal year (June 30, 2016). This request will extend the contract for the addition of 26 more videos to be released in the new Fiscal year beginning July 1. 2016 through June 30, 2017. The video can be viewed here www.Alpharetta360.com. in the first month and half, view have totaled 365 to date, with 24 subscribers to our YouTube channel, Grow Alpharetta. Economic Development staff has detailed analytics tracking views of the videos in addition to tracking subscribers to the businesses that view the videos out of state so we can develop leads for new companies to recruit to the city. Economic Development staff plans on leveraging the city's $50,000 investment with a matched contribution form the ACVB that will bring total funding for the Alpharetta 360 program to $100,000 which includes the release of a new video every two weeks for the entire fiscal year (26 videos).

Bid Related Documents

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Bid Related Attachments

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Product Code: 91849

Agency Information


Issuing Agency: City of Alpharetta

State: Georgia

Agency Type: State and Local

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