Government Contract | Florida
Branding and Marketing Services for the Interdisciplinary Center for Biotechnology Research (ICBR)

Bid Information


Bid Alert No: 00000401573

Bid Title: Branding and Marketing Services for the Interdisciplinary Center for Biotechnology Research (ICBR)

Agency Bid No. Title: ITN16NH-116

Received Date: 10/26/2015

Close Date: 11/13/2015

Purchase Type: Term:

Delivery Point: University of South Florida, Tampa, Florida

Delivery Date: Not Stated

Specifications

Specifications include, but are not limited to:The UF ICBR is interested in hiring a science-focused marketing agency with experience in thebiotechnology industry to research the organization from the point of view of staff andcustomers, in order to develop an appropriate and relatable identity. Understanding howcustomers identify the Center may also uncover a need for a name change.Deliverables required: Research related to internal and external stakeholders perception of ICBR; currentmarketing efforts; potential marketing opportunities Unique selling proposition; clearly written mission, vision and purpose statements; andmessaging New name research and suggestions New ICBR identity, including design, look and feel, color scheme Internal alignment/training for ICBR staff

Bid Related Documents

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Amendments

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Product Codes: 96179, 96153

Agency Information


Issuing Agency: University of South Florida

State: Florida

Agency Type: State and Local

Contact: Nicola Heredia University of Florida Purchasing Services, 971 Elmore Drive, Gainesville, Florida, 32611-5250

Phone: 352-392-1331

Fax: 352-392-8837

Email: purchasing@ufl.edu

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