Government Contract | Florida
Advertising Consulting Services

Bid Information


Bid Alert No: 00000499155

Bid Title: Advertising Consulting Services

Agency Bid No. Title: 24-2015/2016

Received Date: 02/29/2016

Close Date: 03/08/2016

Purchase Type: It is anticipated the services will begin April, 2016.

Delivery Point: Pensacola State College, Pensacola, Florida

Delivery Date: Not Stated

Special Notices: Questions Due By 03/01/2016 02:00 PM

Specifications

Specifications include, but are not limited to: Pensacola State College is interested in obtaining proposals for Advertising Consulting Services.Collaboration with the Colleges Marketing Department to develop an integrated marketing plan to position theCollege as the institution of first choice for target audiences and as an educational leader in Escambia and SantaRosa Counties.Image assessment and enhancement, brand promise clarification and effective communication of coordinated,consistent brand execution messages.Development of strategic plans for media advertising and placement to effectively reach target audiences andallocate limited advertising funds, with regular follow-up assessment and evaluation of the effectiveness ofthese plans.

Product Code: 91501

Agency Information


Issuing Agency: Pensacola State College (PSC)

State: Florida

Agency Type: State and Local

Contact: 1000 College Blvd., Pensacola, Florida, 32504

Email: purchasing@pensacolastate.edu

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