Government Contract | California
Advertising and Marketing Agency Representation for Comprehensive, Multi-lingual Public Outreach Campaigns

Bid Information


Bid Alert No: 00000473959

Bid Title: Advertising and Marketing Agency Representation for Comprehensive, Multi-lingual Public Outreach Campaigns

Agency Bid No. Title: Not Stated

Received Date: 02/01/2016

Close Date: 02/26/2016

Purchase Type: 12 months for term

Delivery Point:

Delivery Date: Not Stated

Specifications

Specifications include, but are not limited to:This Request for Proposal process includes two primary components: a written proposal and an in-house interview. Only agencies scoring in the top three after evaluation of the written proposal will move on to the in-house evaluation scheduled for March 2016. Each of the two components stands alone. That is to say, the written proposal scores will only be used to narrow the field to three finalists. While the interview team will have access to the written proposals, the ranking and scores from the written proposals will not be considered during the final evaluation and selection of the winning agency. It is assumed that all agencies reaching the final round of interviews have the technical skill set and staffing expertise to fully and successfully execute the campaign. The final round of interviews will primarily assess the agencies understanding of the Districts mission and the challenges of the San Joaquin Valley overall, ability to efficiently and effectively leverage the budget for the best results and the potential for a productive relationship with the entire District team (from Governing Board members and the Executive Director, down to the staff in the Districts Outreach and Communications department). We anticipate the initial contract budget to be approximately $900,000, which will be broken into three components: $450,000 for winter outreach Check Before You Burn (outdoor billboards, print, TV, radio, other efforts as deemed valuable) $350,000 for summer outreach, primarily a Healthy Air Living-One Changemessage (outdoor billboards, print, TV, radio, other efforts as deemed valuable) $100,000 for additional programs oClean Green Yard Machines lawn mower trade-in program oBurn Cleaner fireplace and wood stove replacement program oVarious other District grant programs o Various District-hosted events such as symposiums

Bid Related Documents

Download Solicitation Notice

Product Codes: 91571, 91574, 91578, 96179, 96153

Agency Information


Issuing Agency: San Joaquin Valley Air Pollution Control District

State: California

Agency Type: State and Local

Contact: Jaime Holt 1990 E. Gettysburg Avenue, Fresno, California, 93726

Phone: 559-230-5850

Fax: 559-230-6111

Email: jaime.holt@valleyair.org

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